Tencent bringing top game to China with edits

Tencent bringing top game to China with edits

Tencent bringing top game to China with edits

PUBG Corp. has partnered with publisher Tencent to "localize and operate the game by catering to the preferences of Chinese gamers".

"PUBG has sold more than 20 million copies since we released the game in March 2017, and we expect our strategic partnership with Tencent to open up new horizons in the Chinese market", CEO of PUBG Corporation CH Kim said.

The English language press release about Tencent and Bluehole's partnership quotes Tencent's senior VP Steven Ma as saying: "PUBG is now the most popular survival shooter game, and is enjoyed by users all over the world". As translated by Reuters (and grabbed by Polygon), the game will in fact be modified to take "socialist core values, Chinese traditional culture and moral rules" into consideration.

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The move to bring one of PC gaming's biggest titles over to Steam's largest market was initially brought into question by China Audio-Video and Digital Publishing Association, in which the content watchdog criticised PUBG for deviating "from the values of socialism and is deemed harmful to young consumers". Because of that, Tencent said it will work closely with PUBG Corporation and the Chinese authorities to change the game in necessary ways to keep it legal in the country. Chinese tech giant Tencent promised to add "socialist core values" to the game in order to bypass the country's strict censors. However, before this could happen, it seems a few changes to the game will have to be made.

Tencent has also promised that it is reworking the game specifically for the Chinese audience.

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