One million urge Snapchat roll-back

One million urge Snapchat roll-back

One million urge Snapchat roll-back

Snapchat said the redesign aimed to separate "social" from "media" on the platform.

In his popular video about the criticized redesign, tech vlogger Marques Brownlee noted that while his Snapchat Stories tend to get around 90,000 views, his similar Stories on Instagram got more than four times that number-over 400,000 hits in all.

Over one million people have signed a petition demanding Snapchat to roll back its latest update.

The petition against the update was started by Australian user Nic Rumsey and posted on the Change.org website.

Speaking to investors at the Goldman Sachs' Technology and Internet conference on Thursday, Spiegel said that he personally prefers the new version and thinks that users will like it too once they have had time to learn to use the new features.

Snapchat, which is popular with teens and millennials, previously featured content from friends, publishers and celebrities on one page.

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Users now swipe left to see and interact with their friends, and swipe right to see branded and celebrity content.

Snapchat founder Evan Spiegel wrote in a blog post that he believed blurring the two had contributed to the rise of fake news. Model and wife of USA singer, John Legend, Chrissie Teigen tweeted that she didn't like feeling that her followers no longer felt like friends as a result.

But in a tweet, Snap advised against that.

In a statement, a Snapchat spokesman told USA media that "updates as big as this one can take a little getting used to, but we hope the community will enjoy it once they settle in".

"We were frustrated that both ides of the camera really looked the same, they were both a list of your friends", he said. The detailed stats comprise demographic information such as location, age and contextual details based on a comparison made of their followers with other people on Snapchat.

"I feel way more attached to the service than I ever have", Spiegel said.

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